If you’re on the fence about asking for help from Champion Community Investments, then this video should help. CCI has helped many people who have dreamed of opening their own small business, make that dream a reality. Here Wes Rogers tells us his story and offers his recommendation.
Wes Rogers Tire Co.: A Record of Service and Caring
The owners of small businesses tend to wear their pride of ownership and success firmly on their sleeves. They don’t brag or gloat, but that sense of pride in their accomplishments is evident. When you first meet Wes Rogers, the owner of the eponymous Wes Rogers Tire Company, your first impression is that he knows what he is doing, that he is interested not just in your tire business but in you as a person, and that he is justifiably proud of his business. There is an interpersonal connection that is made in seconds, and you trust him implicitly with your car care needs. Champion Community Investments is pleased to recognize Wes Rogers Tire Company, located at 1321 S. 10th Street in Mt. Vernon, Illinois, as a Success Story.
Wes was raised in the tire business. A few years ago he decided he wanted to run his own business, to make his mark in Mt. Vernon. Champion Community Investments was there to help him finance his start-up then and again when CCI partnered with the City of Mt. Vernon to expand the business.
Wes basically took over an old storefront in an area of town where some might have thought about looking elsewhere. He has tastefully re-clad the building and added shop space and work bays as the business grew. Today, Wes Rogers Tire Co. is a busy, bustling, attractive full-service retail auto tire and service business that garners glowing customer reviews.
The business’s Facebook page shows a total of 72 reviews. 70 are five-star ratings. The other two gave four stars. All attest to the quality of the service received and fair, competitive pricing by Wes and his WRT team. A visit to the showroom floor reveals an immaculate waiting area that includes coffee, snacks, TV that isn’t tuned to politics or news, and free wi-fi.
In that formerly empty old storefront, a full automotive service center is in full swing. Customers can get new tires, flat repairs, wheel balancing and alignments, TPMS (Tire Pressure Monitoring System) service, and tire rotations. They can get tune-ups, high-tech engine diagnostics and repairs, brake service, oil changes, and transmission service. Wes Rogers Tire isn’t just a tire shop!
A steady stream of customers passes through the front entrance, receiving warm welcomes and expert knowledge and advice. A sense of respect of and appreciation for their customers is evident. Nobody is talked down to. All who enter receive the same courtesies. There is no overpromising and underperforming. The customers in the waiting room read, watch TV, and chat with one another. This is Wes Rogers’ way of doing business, a way that continues to pay off for him and his customers, and that allows Champion Community Investments to feature Wes Rogers Tire Company as another CCI Success Story.
